KLB Legal: Growth through marketing and automation
A 30-lawyer firm growing fast on performance marketing needed operations that could keep pace with new matters.
The challenge
KLB Legal, a law firm specializing in financial law, investments, and class actions, was expanding its client base rapidly thanks to targeted performance marketing. However, the influx of new cases highlighted inefficiencies in managing matters, coordinating teams, and tracking deadlines across multiple tools. The faster the firm grew, the greater the need became for process automation and centralized oversight to maintain quality and responsiveness.
What we did
Every matter now has 1 owner, 1 deadline and 1 status. The firm did not measure coordination time before the change, so we publish no figure. We implemented YouTrack and CRM, customizing it to support KLB Legal’s legal workflows while also providing visibility into marketing-driven client acquisition. By centralizing all case data, automating key processes, and enabling real-time progress tracking, the firm reduced project management time, improved coordination, and responded to clients more quickly. The integration of marketing insights with operational management allowed the firm to sustain growth, deliver consistently high-quality service, and support the firm as it grew.
“With YouTrack, we were able to automate our processes to keep pace. The result is a faster, more efficient firm that delivers the same high-quality service, at scale.”
David KuboňManaging Partner, KLB Legal (Czech Republic)Tools behind this result
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